hello im anand PATIL

i LIKE Brewing ideas into products

I'm a product designer helping companies grow through good design, often across 0→1 journeys. I enjoy building immersive experiences and have worked across finance, banking, SaaS, and e-commerce.

my EXPERIMENTS

GESTURE
VIEWER
TARAMI
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Large companies can’t operate at the frontier

I’m a product designer helping companies grow through good design, often across 0→1 journeys.

I’VE WORKED WITH

QWEEN
2025–PRESENT

I’m a product designer helping companies grow through good design, often across 0→1 journeys.

PHONEPE
2022–2025

Led 0→1 design for Pincode, a hyperlocal e-commerce app. Scaled to 20,000+ orders, improving conversion by 37% through frictionless checkout experiences.

LOLLYPOP DESIGN
2021–2022

Designed for HDFC Securities, HDFC Bank, and others, driving user engagement and business growth. Redesigned the Bookster ERP system, cutting task completion time by 30%.

FRACTAL INK
2019–2021

Revamped insurance journeys, ERP workflows, and in-store kiosks for Bajaj Finserv, Axis Bank, Nissan, and Croma. Delivered measurable impact — 18% conversion lift, 32% drop-off reduction, 20% faster task completion.

STARTUP FARMS
2017–2019

Worked across product design, branding, and visual storytelling for 50+ regional and international brands. Notable clients included TATA-Sky.